Indian Ethnic Wear

Posted on Dec 23 2013 - 9:32am by admin

Online Shopping


With progressive increase in fashion and luxury in the country, Indian designers have stood up to provide real ethnic wear from different cultures of India. And that’s where today’s women believe in. They believe in trying the combination of different regions and giving it a tint of their own fashion and style.

With a gradual increase in Indian e-commerce in the last 3 years, Indian ethnic wear, jewelry and their brands have been grossing profits at the national as well as international markets.

Online ethnic wear shopping has added some spice to the Indian online shopping experience. Most of the high-graded Indian ethnic wear designers have made up their portals and made online shopping easy and convenient.

Indian wears like Anarkali, ChudidaarSalwar, SalwarKurta and Sarees are not only popular amongst the Indian shoppers but have been a really popular range of diverse clothing amongst the international online buyers as well.

Online shopping has made things easy, less time consuming and affordable as well. Today, people prefer buying online than going to the mall/store and waste time & money.

Let’s know our Indian Ethnic Wear from a closer view point:


The Indian SalwarKameez can be termed as the most elegant wear for any traditional occasion. SalwarKameez make a woman look divine & serene without making any heavy efforts as this can be worn in a jiffy of seconds. Available for any and every occasion from casual to heavy, and in varieties of georgette, chiffon, cotton and silk, a woman can never go wrong in a SalwarKameez.


The most conventional and heavy looking Indian ethnic wear is the Anarkali. Every designer’s favorite Indian outfit, Anarkali is made on the lines of an umbrella.

There has been an increasing demand for Anarkali dresses in national as well international online shopping sites because of its conventional mass appeal.


Saree is the undisputed champ in the Indian ethnic wears. It can be defined as the most feminine and gorgeous dress for a woman. Today, sarees are worn/draped in simple as well in different stylish ways. From Bollywood to Hollywood, most of the actresses have been seeing wearing a saree on occasions.


The very famous lehengacholi is an attire of wedding. Most popular in the regions of Rajasthan & Gujarat, it comprises a frock flowing skirt with a high embroidered choli and duppatta. This contemporary style of clothing is available online at reasonal rates and with amazing ethnic exquisite touch.


Unisexual Indian attire, Kurta is generally defined as a fusion indian wear. It can be teamed up with jeans, paijama, chudidaar or salwar. Cotton kurtas are termed as a great choice for men and are commonly available online for men as well as for women.

Online kurta shopping can be a great option for those who don’t have time for trials.


A groom’s best friend, sherwani is the heaviest traditional fashion style of Indian Ethnic Men’s wear. With different design works like kundan, beads and zardozi, sherwani has been into mass appeal at international online markets because of its detailed design.

Indian Ethnic is a hallmark of quintessential tradition of India. Today, the designers endeavor is to give more new experiments & innovations in their clothing range to the people than grossing the clothes. That is one of the biggest reasons of Indian Ethnic being popularized so much at the online Indian shopping portals across the globe.

So, if you to wish to have the same outfit as that of any Bollywood celebrity, all you have to do is sit at home, chill with your laptop and browse through as many online sites as you want.

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